UFC is the fastest-growing sports organization ever, and the largest distributor of fighting sport contents. As a result, it is one of the most valuable brands in the world in the fighting business. In Brazil, for example, UFC has an unquestionable power. With a background of remarkable moments in Brazil, this global icon of fighting sport delivers an unmatched experience, inspiring fans and athletes.
IMM is responsible for producing and selling sponsorship for live UFC events in Brazil. The marketing platform ranges from the sales opening party to the big day.